The dawn of the New Year provides an opportunity to start fresh. It’s the perfect time to shed negativities and embrace a new life and a new you. Much like the prospect of endless possibilities, the New Year opens so many roads for those willing to drive off into exciting adventures.

Letting go of inhibitions and pushing boundaries is what 2014 is all about. Fortunately, , leading car manufacturer Chevrolet helps you take things a notch faster and a step further with the all-new Chevrolet Colorado.

The brand’s flagship mid-sized pickup is the ultimate companion in navigating through work and play. The Chevrolet Colorado’s ability to transition from urban vehicle to outdoor machine fits the need of any automotive enthusiast to balance any kind of lifestyle demand. With the ongoing Power Up Promo, the brand makes it easier for you to own a Chevy by taking Php40,000 off of on the Colorado and other Chevrolet models.

Make most of this limited time offer and let Chevy take you on a journey away from the city’s humdrum vibe and out into the open road. Exploring destinations mean long drives and plenty of mileage either north or south of the city on the all-new Colorado.

Test the Chevrolet Colorado’s best-in-class power, torque and ride and tackle the mountain ranges of the Cordilleras up north. Ascend the country’s second highest peak in Mt. Pulag and shred through rough terrain like butter with the Colorado’s set up of balance shafts, polyurethane transmission bushings and other components designed to provide car-like handling and exceptional riding comfort.

Drive on further north to truly see what the Colorado can do on Paoay, Ilocos Norte’s famous sand dunes. Push the Colorado’s 2.8-liter DURAMAX turbo diesel engine to the extreme and ride the dunes with ease using its 4x4 capability for maximum traction on any surface condition.

Quick trips and thrilling activities await adrenaline junkies down south from Olongapo’s Subic Bay to the rolling hills of Batangas. Maximize the Chevrolet Colorado’s high payload and hauling capability and drag that Jet Ski or load up mountain bikes and dirt bikes for a truly fun adventure. The Colorado’s one-ton payload capacity through its 8-point crossmember configuration and high ground clearance allows accomplishing tasks and managing road conditions ease.

Be it headed north or south, the Chevrolet Colorado offers the ultimate driving experience all in comfort. Equipped with 25 storage spaces, large interior, increased leg and head room, and a spacious cab, the Colorado provides sportiness and functionality both inside and out.

Get to where you need to go and level up in more ways than one with the best all-around driving experience that only Chevrolet can offer. Get the same Php40,000 Power Up Promo discount you’ll get off on the Chevrolet Colorado with the Chevrolet Sonic as well as the 2010-2011 ‘Car of the Year’, the Chevrolet Cruze.

Chevrolet’s Power Up Promo is offered to MY13 Chevrolet Colorado, Cruze and Sonic variants. The promo is also only applicable to cash and regular financing purchases but cannot be applied on top of other existing promos. This limited-time offer lasts until January 31, 2014. So hurry and visit your nearest Chevrolet dealership today.

Find out more at www.chevrolet.com.ph.