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July 16, 2015

Mahindra to Display Line-Up at Philippine Bus and Truck Show 2015


Asianbrands Motors Corporation, the exclusive distributor of Mahindra in the Philippines, will showcase the complete lineup of Mahindra vehicles at the 2015 Philippine Truck and Bus show at the SMX Convention Center in Pasay City on Friday, July 17 to Sunday, July 19, 2015. As the ideal brand for the modern Filipino entrepreneur who values utility, durability, and ruggedness, the Philippine Truck and Bus Show is the perfect venue for Mahindra.

Fresh from its official launching in the Philippines, Asianbrands Motors Corporation is poised to hold its first public display, which will feature the Mahindra Enforcer Single Cab and Double Cab, as well as the Xylo AUV. Leading the opening ceremony and ribbon cutting on Friday, July 17, 2015 will be Mr. Eric R. Arpilleda, Vice President for Government Sales, Special Utility Vehicles and Tractor Sales Division, Asianbrands Motors Corporation, together with Mr. Anis Sayyad, Deputy General Manager, International Operations, Mahindra & Mahindra Ltd.

Faithful to its thrust of providing Filipinos affordable yet dependable vehicles, Mahindra will put on display the recently launched the Enforcer Single and Double Cab pick-up models, ideally built for transporting any cargo on any terrain, and the Xylo AUV – a people carrier designed for utmost comfort and versatility.

“We are looking forward to this year’s Philippine Bus and Truck Show as this will be our first public display. We are confident that the market will see Mahindra as their perfect partner in their businesses, which comes with a friendly price tag, yet does not compromise quality and dependability,” said Mr. Felix Mabilog, Jr., President, Asianbrands Motors Corporation.

Co-located with PhilAuto’15, the 2015 Philippine Bus and Truck Show is the biggest trade show exhibition which provides a business-to-business platform for bus, trucks and commercial vehicle operators, leasing and logistic companies, banking & insurance, parts and service & repair workshops to see and get updated on the latest range of bus, truck and commercial vehicles, auto parts, accessories and garage equipment. It will showcase over 250 exhibitors from 16 countries including Pavilions from China, India, Japan, Korea, Malaysia, Taiwan and Thailand.

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