SMC Asia Car Distributors Corporation (SMCACDC), the exclusive importer and distributor of BMW in the Philippines invites people to rediscover joy as they hold the BMW Joyfest 2018 from Saturday, April 28 to Sunday, April 29 at the specially constructed BMW Pavilion on 9th Avenue corner 30th Street, Bonifacio Global City, Taguig.

Centerstage during the weekend event is the first-ever BMW X2—the brand’s first-ever small Sports Activity Coupe or SAC. It pushes BMW’s design forward with a more individualistic design while retaining the brand’s core sporty driving character.

Aside from the launch of the first-ever BMW X2, the BMW Joyfest 2018 also offers test drives of BMW’s latest vehicles, trade-in deals for those who seek to upgrade to a BMW, the newest BMW Lifestyle merchandise at special prices, and free on-site diagnostics of all BMW cars by highly-trained technical experts.

“With enthusiasts and aspiring owners at the center of its innovation, BMW is keen on continuing to promote class-leading automobiles and motorcycles, positive driving experiences, and a unique customer journey anchored to the brand promise of Joy,” said Maricar Parco, SMCACDC President.