Toyota Motor Philippines is officially throwing its hat into the small SUV ring with the market introduction of the 2018 Rush. Aiming to capture first-time SUV buyers, the Rush comes packed with the carmaker’s QDR (Quality, Durability, Reliability) characteristics wrapped around a pleasantly modern, well-equipped vehicle.

The all-new Rush is designed with the sophisticated city dweller in mind and comes with features such as LED headlights and 16 or 17-inch alloy wheels as standard equipment. However, as the roads turn to trails, it comes with a generous best-in-class 220-millimeter ground clearance as well as a 31-degree approach and 26-degree departure angle. Its highly-rigid frame and rear-wheel drive afford it all-terrain confidence.



Mechanically, it’s powered by a longitudinally-mounted 1.5-liter Dual VVT-i 4-cylinder engine making 104 horsepower and 136 Nm of torque. Mated to either a 5-speed manual or 4-speed automatic, it balances power and fuel efficiency, making it a practical choice.

More than just taking people to places, the Rush intends to reduce everyday stress with its long list of standard features. It comes with a push start system, LED backlit gauges (Optitron) with a multi-information display, dual air conditioning, and a 7-inch Apple-certified capacitive touchscreen infotainment system with up to 8 speakers.



With a product strategy that skews somewhat towards married (61 percent) female (52 percent), the Rush is designed as a safe family-friendly vehicle from the get-go. Aside from its generous luggage capacity (up to 514 liters), it also comes with 6 airbags, ABS, EBD with brake assist, vehicle stability control, and rear back-up sensors as standard.

The all-new Rush is available in a choice of 6 colors: Black Metallic, Bordeaux Mica, Bronze Mica Metallic, Dark Red Mica Metallic, Silver Mica Metallic, and White. Retail sales start on Monday, May 7 with the following prices:

• 1.5 E M/T 5-seater: P 948,000
• 1.5 E A/T 5-seater: P 988,000
• 1.5 G A/T 7-seater: P 1,070,000

2018 Toyota Rush Specifications:

• Overall Length: 4,435 mm
• Overall Width: 1,685 mm
• Overall Height: 1,705 mm
• Wheelbase: 2,685 mm
• Engine: 1.5-liter Dual VVT-i, 4 Cylinders (2NR)
• Maximum Output: 104 horsepower @ 6,000 rpm
• Maximum Torque: 136 Nm @ 4,200 rpm

• Optitron Meter Gauge with MID
• Capacitive Touchscreen Audio System
• Push Start System
• 6 SRS Airbags
• Dual Air Conditioning
• 220-mm Ground Clearance
• Front Fog Lamps
• LED Headlamps
• LED Taillights with Line Guide
• Rear Spoiler
• 7-inch Capacitive Touchscreen with CD/MP3, Aux, USB, Bluetooth, and Weblink
• Back Reverse Sonar
• 6 Airbags
• Anti-lock Braking System with Electronic Brakeforce Distribution
• Vehicle Stability Control with Traction Control, Hill Start Assist
• Emergency Stop Signal
• Alarm with Immobilizer

• 7-seater Capacity
• 17-inch Alloy Wheels (215/60 R 17 H)
• Roof Rails
• 3-spoke Leather Steering Wheel
• Audio & Telephone Steering Wheel Switches
• Dual Front Climate Control with Separate Rear Control
• 8 Speakers
• Backup Monitor with Guidelines
• Smart Entry System