November 11, 2020

Nissan Celebrates a Decade of EVolution with the LEAF


As adoption and curiosity for electric vehicles continue to boom, Nissan takes a look at how far the Leaf, and the world of electrified driving has evolved over the past decade.

EV sales, particularly in Europe have continued to surge with a 132 percent year-on-year increase from July to September 2020. In line with motorists’ interest for EVs, the Nissan Leaf is in its prime with more advanced technology and thrilling electrified power than ever before.

Refined over a decade of expertise and innovation, Nissan sheds light on Leaf’s journey with fascinating insights, from rewriting the EV rule book in 2010, to the thrilling, tech-packed model of today.

As the first mass-market electric vehicle a decade ago, the Leaf led the way in establishing the foundation for modern EVs. With an innovative approach to electrified mobility, the Nissan Leaf has helped customers, cities, and governments achieve a more sustainable future. 

#1. Leaf achieved a number of ‘firsts’

As the world’s first mass-market EV, the Leaf has secured unprecedented achievements. In 2011, it was the first-ever EV to win the World Car of the Year award in the 47-year history of the prize.


#2. Leaf’s power has more than doubled

On average, its battery capacity and range have increased by 160 percent and 120 percent respectively. These increases have ultimately boosted customers’ confidence on the road. Today, it offers more than double the original power, enhancing the electrified driving experience.

#3. Leaf is about all-new technologies

Leaf introduced unprecedented technologies that helped drivers optimize efficiency, including the innovative e-Pedal for one-pedal driving, regenerative braking, and Eco-Mode. The Leaf paved the way for future Nissan EVs, such as the new Nissan Ariya.

#4. Leaf customers are happy drivers

92 percent of European Leaf drivers would recommend driving an EV to friends and family. With expert support offered by Nissan and at dealerships, customers continue to feel satisfied and happy about owning and living with a Leaf. 


#5. Once you drive a Leaf you don’t lose the spark

As a result of all-round satisfaction with their electrified experience, 74 percent of Leaf owners say they are likely to purchase another EV in the future.

#6. Each Leaf’s life is very efficient

Electric cars, like Nissan Leaf, are highly efficient. From the start of production process, through the end of an EVs lifecycle, they generate up to 80 percent less CO2 than equivalent combustion-engine cars. As its technology and design is refined, the sustainability of Leaf is increasing, helping achieve a cleaner future.

#7. Leaf batteries have more than one life

EV batteries can be repurposed and recycled. In Japan, it helped light up a small town following an earthquake. Nissan has also started refabricating batteries for the Leaf, enabling a true long-term EV ownership.


#8. Leaf batteries are safe and reliable

Leaf batteries have proven to be extremely durable, without any critical incidents reported to Nissan since its launch in 2010 and 180,000 units sold in Europe and counting. It comes with an industry-leading, 8-year / 160,000km battery warranty there—and the warranty claims, according to Nissan, are extremely low.

#9. The Philippines Will Get the Leaf

Despite the on-going pandemic and associated economic slowdown, Nissan Philippines remains committed to launching its all-electric Leaf. The world’s best-selling electric vehicle is on track for a launch before the end of Nissan’s fiscal year which ends March 31, 2021.

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