Roughly two months after a Memorandum of Understand (MOU) was signed between Ford Philippines, Motolite, and the Philippines Business for Social Progress(PBSP), the Balik Baterya Program pilot dealership group, the Laus Group of Companies (LGC) managed to turn over the first batch of used car batteries for recycling to Motolite.
First launched by Motolite in 2006, the battery recycling program aims to collect used lead-acid batteries (ULABs) from PBSP’s member companies for proper recycling and production of new automotive and industrial batteries. In turn, the participating companies and partners may allocate the proceeds of the sale of their ULABs for CSR projects in health and education, or for their chosen beneficiaries.
As the pioneer Ford dealership to adapt the Balik Baterya Program, LGC’s Global Cars Philippines has collected over 75 used car batteries within seven months and has just transferred its first batch for recycling to Motolite.
The program is also being implemented in most service departments across other LausGroup dealerships, as part of the Pampanga-based conglomerate’s commitment to foster environmental stewardship and sustainability in its line of business.
In her keynote speech, LGC Chief Executive Officer and 2021 Ford Dealership Honoree Lisset Laus-Velasco said, “It is our hope that through this program, we are able to affect change in our communities by pioneering sustainable business practices, geared towards promoting progressive countryside development that is shared by all.”
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