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April 12, 2022

Ford PH Launches Live Chat Functionality For Improved Customer Service


Ford Philippines has unveiled a new chat support service to further enhance the customer experience by leveraging on digital technologies to provide real-time assistance.

Click to Chat (see lead photo) is a chat support feature available on the Ford Philippines website that will allow customers to communicate with live agents for their sales inquiries and service concerns. With Click to Chat, Ford is able to expand its customer service platforms and reach more customers, especially those who spend a lot of time online and need support. The chat support feature is accessible on both mobile and desktop.

“One of our key priority areas this year is to enhance our customer-facing processes and systems to increase efficiency and agility in the way we operate. Click To Chat was introduced as we continue to recognize that convenience and getting real-time support and access to Ford is important for our customers,” shares Mike Breen, managing director, Ford Philippines. “With Click to Chat, we have an innovative feature that extends our customer service operations on the digital space to ensure we are able to listen and respond to our customers’ queries.”

To access Click to Chat, customers can visit the Ford Philippines website and click “Live Chat” on the right side of the page. They will be requested to key in their name, e-mail address, 11-digital mobile number, and city or province. They will also be asked if they are a current Ford owner, and if their concern is sales or service-related. Finally, customers will need to accept the Privacy Policy statement before they can chat with a customer service agent.

Click to Chat is available to support customers from Monday to Friday from 8:00 AM to 6:00 PM. During offline hours and on weekends, customers can click ‘Leave a Message’ located on the right side of the page so they can leave their message. An agent will attend to their inquiry once the agents are back online.

Aside from Click to Chat, customers can also reach out to Ford Philippines via its Customer Relationship Center at +63 2 8866 9408, via e-mail at emailus [at] ford.com, or via its social media pages.

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