Set during the 1988 Seoul Olympics, Seoul Vibe features Hyundai’s first-generation Grandeur (Azera), Pony Pickup, Porter light truck, and old sedans, such as second-generation Sonata, Stellar, and Cortina, etc.

Hyundai Motor also provided a shooting location at Hyundai Wonhyoro Service Center.

An all-star Korean cast, including Ah-in Yoo, Kyung-pyo Go, Kyoo-hyung Lee, Ju-hyun Park, Seong-wu Ong, and Jung-se Oh contribute to the dynamic flow of the story.

Seoul Vibe also features breathtaking driving scenes of Hyundai retro models, including a modified Pony Pickup with the engine from Grandeur (Azera), used by a crew of talented drivers as they join a slush fund investigation operation. A white-colored first-generation Grandeur is also featured in the movie, symbolizing its pioneering status as the Korea’s flagship premium model. These two retro models, which gained huge popularity back in the 1980s, combine the beauty of retro and new, and act as a bridge between generations.

“Through close collaboration with Netflix from the early stages of production, we endeavored to provide a unique atmosphere for our historic vehicles and locations with a newtro (new+retro) vibe that will appeal to every generation, including Millennial and Gen Z audiences,” said Thomas Schemera, Executive Vice President, Global Chief Marketing Officer and Head of Customer Experience Division at Hyundai Motor Company. “We will continue to explore exhilarating opportunities for our customers to experience and engage with our brand through various partnerships and innovative content.”