January 31, 2023

Nissan PH Confirms LEAF EV Price Reduction On The Way


Nissan Philippines (NPI) will be able to do a course correction of sorts with regards to the pricing of their all-electric Leaf thanks to the recently passed Executive Order which temporarily modifies the tariff rates on imported EVs and EV parts. This was confirmed by Juan Manuel Hoyos, NPI president.

“We welcome the recent Executive Order on the temporary modification of tariff rates on imported electric vehicles, as measures like this further makes EVs more accessible to the public. I know you’re all eager to know our new price, but let me make an announcement in due course,” said Hoyos.

Hoyos’ announcement was light on specifics because there’s still some details to be ironed out in connection with the recently passed Executive Order 12 by President Ferdinand “Bong Bong” Marcos Jr. vis-à-vis the original provisions of the EVIDA Law. In particular, it has to do with the definition of “Most-Favored Nation” or MFN status.

Although Nissan is a Japanese brand, the Philippines sources the Leaf from Nissan’s Sunderland Plant in the United Kingdom.


That said, the reduction in price is said to be anywhere between 1 to 8 percent which could mean a reduction of up to P 230,000 on the Leaf. Potentially, this could bring its price down to a (slightly) more palatable price of P 2,574,000.

The Leaf’s more affordable price tag coincides with Nissan now taking the Number 1 spot in the electrified vehicle segment from long-time market leader, Toyota.

According to Hoyos, the Nissan Kicks e-Power is now the country’s best-selling electrified vehicle, while at the same time, apologizing for the long wait times for customers due to its unprecedented demand.

“Last year, we also made a defining moment for our product lineup as we entered new segments with the all-new Kicks e-Power and Livina. While I apologize for the long wait our customers are experiencing due to unprecedented demand, I am happy to say that the reception for both vehicles have been outstanding. So much so that the Kicks e-Power is now the Number 1 electrified vehicle in the country. And we plan to ramp up this momentum so expect more Kicks e-Power on the road!”

10 comments:

  1. P2.5-P2.6M is still expensive.

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  2. I thought it was around 850k since the law states that tariff tax which is 30% is reduced to zero. I am not sure though if my calculation for 30% tariff tax is correct. My assumption is since price is at 2.8m, 30% of this amount is the tariff tax which is computed at 850k. Would appreciated If someone can share how tariff tax is computed,

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    1. same here... for byd the adjusted price after the removal of the tariff is only 6%... i don't understand why its also not 30%...

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  3. I thought 30% of the price was the tariff tax. If 2.8m is Leaf's price, tariff tax should be 850k. I am not sure though how tariff tax was added in car's SRP.

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    1. Please note that the tariff tax is not 30% of the S/P. It is 30% of the cost of bringing the car from the factory to Manila Port. This is a lower figure. The S/P consists of the factory price + the tariff + VAT + Charges (broker, inland charges, customs charges, etc.) + the profit put in by Nissan & the dealer. So the reduction in price is not 30%. But I also find the 8% too small. Assuming all the other charges remain the same and the percent profit remain the same, there should at least be a 15% reduction in the selling price. Unless the importer (Nissan) is taking this opportunity to increase their profit and not give all the savings to the consumer.

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  4. This thing is overrated as hell.

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  5. sana all may price reductions...

    Also I'd prefer the Kicks, not super confident with BEVs yet....infrastructure here is still non existent...

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  6. Then still the same a 40kwh battery for 64kwh price :(

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  7. Good luck with Nissan on that paltry price reduction. Should make it on par with BYD. BYD actually has newer tech with the blade batteries. Nissan PH selling an overpriced, last-generation car. Tsk.

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    1. Mainland Chinese car brands do not have quality

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