March 26, 2023

Cooper Tires Now Distributed In The Philippines By Goodyear


Goodyear Philippines, Inc. is now the official distributor of Cooper Tires in the Philippines. This follows the news that Goodyear Tire & Rubber Company acquired Cooper Tire Rubber Company in 2021. The move will create a strong US manufacturer, combining both companies’ strengths with an increased presence in distribution and retail channels.

Goodyear Philippines is a respected leading tire provider with over a century of operations in the country. Through forward-thinking innovation and technology, which can be seen in the company’s portfolio of high-performance passenger and commercial tires, and services, Goodyear Philippines remains to be one of the respected brands. With the widest dealership network and partners nationwide, the company is redefining the industry and making Goodyear the number one choice for Filipino motorists who value high performance, reliability, and safety.

“We are excited to officially bring Goodyear and Cooper together and unite our shared focus on customers, innovation, and high-quality products. This combination strengthens two complementary brand portfolios with comprehensive offerings across all market segments,” said Mary Mel Balazo, Market Lead of Goodyear Philippines.

“Cooper has been very popular with its off-road and 4x4 offerings, we will focus on this segment for Cooper while complementing with the off-road sizes from Goodyear. Our Goodyear Autocare network will now have an access to sell popular Discoverer patterns of Cooper at a very competitive price which will drive growth and penetrate the growing 4x4 and off-road segment here in the Philippines. We have rationalized our product lineup to avoid cannibalization on specific sizes and we are set to import Discoverer, Evolution, and Zeon RS3G1 patterns equivalent to 110 sizes,” Balazo added.

The initial line-up of Cooper Tires in the Philippines is as follows:
  • Cooper Discoverer STT Pro
  • Cooper Discoverer S/T Maxx
  • Cooper Discoverer AT3 4S
  • Cooper Discoverer AT3 XLT
  • Cooper Discoverer AT3 LT
  • Cooper Evolution C5
  • Cooper Evolution CTT
  • Cooper Zeon RS3 G1

No comments:

Post a Comment

Feel free to comment or share your views. Comments that are derogatory and/or spam will not be tolerated. We reserve the right to moderate and/or remove comments.