The Volkswagen Tharu will be visiting select Ayala malls this February and March, offering Filipinos a chance to see this newest crossover from the German automaker. Check out the schedules below:
- February 28 to March 5 – Amphitheater, UP Town Center, Quezon City
- March 7 to 10 – Ground Floor, Fashion Walk, Greenbelt Makati City
- March 21 to 24 – Ground Floor, Trinoma Quezon City
Volkswagen Philippines Sales Consultants will be on-site to accommodate customer inquiries and dealership test drive bookings.
“The Volkswagen Tharu is the brand’s latest global product that highlights the outstanding qualities our customers expect from every Volkswagen,” says Josh Altarejos, Volkswagen Philippines Chief Operating Officer.
“From its impeccable build quality to its advanced comfort, convenience, and safety features, the Volkswagen Tharu allows Filipinos to experience German design and engineering at its finest. We invite everyone to see, feel, and drive the Volkswagen Tharu for themselves to experience the pinnacle of compact crossover refinement.”
More on the Volkswagen Tharu:
No matter what marketing they will do it still wont sell well. They knew it, we knew it, everybody knew it that its the pricing strategy.
ReplyDeletePrice it spec to spec the same as Ford Territory and it might just get a chance.
DeleteYes, totally agree...
DeleteNot only the pricing, but their sales people need some training. Visited the VW display in UPTC and while I was feeling the interior and tested if the touch-capacitive buttons on the wheel were clickable, the sales guy said it doesn't work because the car is turned off in a rude manner. Do you think I don't know that! I was just testing the panel if it were clickable, wala bang masama doon?
ReplyDeleteHindi lang overpriced yung kotse niyo, mataray pa ang mga agent niyo! If I was genuinely in the market for an SUV in the Tharu's segment and the salesman had that kind of attitude while I check out the car, I would immediately walk away and not buy any Volkswagen at all. Their model strategy is bad enough, and now their sales people seem like snobs. No wonder wala silang benta...
And aftersales service
ReplyDeleteand not many dealerships that you could count in one. it would be a pain bringing them if you don't live near those so few dealerships
ReplyDeleteI admire VWs will to survive and strong will to keep their cars afloat despite the very dim and obvious reality that they are on a slippery slope-sales wise, with no traction at all..The question is how long will their deep pocket last to stay breathing on a shallow chance of being competitive enough to please car buyers like me and you..
ReplyDeleteWell said!
DeleteWhy not bring in ID models?
ReplyDeleteI really wish the Ayalas give up on VW, and let another group bring the brand in. From top to bottom- from decision makers to the parts managers to the sales agents... all massive failures.
ReplyDeleteThis brand needs a hard reset.
They are too busy playing Pendleton.
DeleteAC Motors won't give up the Volkswagen brand easily!
DeleteAstara,Inchcape,Autohub,TCCCI,Berjaya and others won't touch it nor does PGA Cars
VAG and SAIC still highly trust AC Motors when it comes to handling the Philippine sales operations of Volkswagen
ID EVs are coming in the near future
Highly trust??? AC motors only succes for vw here in ph was bringing the brand to its knee. its not a game boy, its the duration of the contract, once the contract expires - VAG and SAIC will kicked AC motors like what hyundae did to HARI.
DeleteVAG and SAIC won't kick out Volkswagen Philippines AC Motors that easily
DeleteHyundai's case is totally different as Hyundai wants to become like Toyota,Nissan,Mitsubishi and Suzuki in SEA region
Too bad their terrible pricing and sales still at the bottom didn't improve the situation of Hyundai that much in SEA region.
Volkswagen isn't interested of copying the strategy of Toyota,Honda,Nissan,Mitsubishi and Hyundai in SEA so stop dreaming huh
Pricing wise, since in China they sell it at around 1.5M to 1.7M, for sure it will not go below this range. T-Cross in China is priced at 1M-1.2M but totl has turbo. I hope they price it competitively. But it has to start with Saic VW lowering the price first in China.
ReplyDeleteThe Distributor Ayala feels that VW Car is a premium vehicle. No it's not. It just like Toyota vehicles. It's for the Masses market. As long as price is Hi and Low Grade variant they are offering there is no Chance for them to get the heart of Filipino buyers. Pity a lot of buyers wanted to buy VW but let down by very BAD management of The local distributor. I hope VW Headquarters would kickout the current Seller.
ReplyDeleteThey went head to head with the mass market with their China-sourced models. (Santana vs Vios in pricing; but Santana had aircon issues which is another topic.)
DeleteBut I assume that since they've launched global nameplates with so-so specs before from Mexico but expensive prices due to taxes, pinoys understood VW as an expensive brand. Also, pinoys have this euro cars = expensive mindset. We can only guess that they're gunning for a mass premium market such as Peugeot and Mazda. We can always compare 2008 and CX3 to similarly-size chinese brand SUVs and 2008/CX3 would also always come out as under specced / overpriced.