May 1, 2024

Volkswagen Is Official Ateneo UAAP Mobility Partner For 3x3 Basketball Tournament


The Ateneo Blue Eagles will drive Volkswagen vehicles to and from games of the University Athletic Association of the Philippines (UAAP) Season 86 3x3 Basketball Tournament, which will be held from May 2 to 5, 2024, at the Ayala Malls Manila Bay.

As the Ateneo Blue Eagles’ Official Mobility Partner for UAAP Season 86, Volkswagen offers the sub-compact crossover T-Cross and Lamando executive sedan to the Ateneo Men’s and Women’s 3x3 Basketball Teams.

“Volkswagen Philippines proudly supports the Ateneo Men’s and Women’s 3x3 Basketball Teams in UAAP Season 86,” says Volkswagen Philippines Chief Operating Officer Josh Altarejos.

“The Ateneo Basketball team’s pursuit of excellence is a trait Volkswagen’s German-engineered lineup equally projects. With the Ateneo Blue Eagles’ championship pedigree, we are confident that they will positively impact the sport this year, in the same way the Volkswagen brand creates fun and memorable experiences for its owners everywhere,” adds Altarejos.

“We are thankful for the partnership and mobility boost provided by Volkswagen Philippines,” says Emmanuel Fernandez, Ateneo Athletic Director. “The 3x3 Basketball Tournament highlights a different way of playing the country’s most popular sport. Driving worry-free to and from the games with the three stand-out and stylish Volkswagen models will give them the additional confidence they need going into the tournament. Together with Volkswagen Philippines, we aim to embody excellence in our game this year,” shares Fernandez.

The Volkswagen T-Cross 180 MPI AT SE retails for P 1,340,000, while the Lamando is priced from P 1,619,000 (280 TSI DSG SE) to P 1,753,000 (280 TSI DSG SEL).

All Volkswagen Philippines models are covered by a once-a-year Periodic Maintenance Service (or every 10,000 kilometers, whichever comes first), a Three-Year, or 100,000-kilometer, Vehicle Warranty, and free One-Year 24/7 Emergency Roadside Assistance (ERA).

3x3 Basketball fans may follow the Ateneo Blue Eagles on their social media pages from May 2 to 5, 2024, during the upcoming UAAP Season 86 tournament or watch the games live at the Ayala Malls Manila Bay.

3 comments:

  1. Good in marketing but poor on pricing strategy

    ReplyDelete
    Replies
    1. Fully agree! Ok na sana marketing hype ng Tharu, pag labas ng price.....it's a prank!

      Delete
  2. I rarely see Ateneans drive Volkswagen cars.

    ReplyDelete

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