June 7, 2024

AutoPerformance Rejoins Endurance Racing After 5-Year Hiatus


AutoPerformance Motorsport is returning to Philippine endurance racing after a five-year hiatus. The newly renamed AutoPerformance Kick-Start Racing team was formally launched with the intent of competing once again at the highest level in local motorsport’s most grueling discipline.

The return was not smooth for Team Principal Francis Aguila. Their 2022 campaign was aborted after the team’s BMW M3 race car caught fire on track during a test day. While it was fortunate that no one was hurt, it caused a two-year setback to the team’s plans.

With repairs all done, some upgrades installed, and a new black-and-white livery, the AutoPerformance M3 is finally ready for action. “It was a long and painful process getting back to this point where we are ready to go endurance racing again,” said Stefan Ramirez, the team’s driver and the man charged with the rebuild. “But we never lost hope, and our partners, particularly Kick-Start Coffee and Goodyear Philippines, believe in us and in our team.”

“I have a huge passion for coffee, and an equal passion for cars and racing,” said Michael Asuncion, President of Silca Coffee, the company behind the Kick-Start Coffee brand. “Kick-Start Coffee’s blends are crafted specifically to get you started on even the most challenging tasks, and there is perfect synergy between our values and those of the racing team. As we like to say, we want to ‘Kick-Start Something’ – in this case, it’s AutoPerformance Kick-Start Racing.”

“We are thrilled to partner with AutoPerformance Motorsport to showcase the incredible capabilities of the Eagle F1 Asymmetric 6 tires,” said Peter Benjamin Gonzales, General Manager at Goodyear Philippines, Inc. and Goodyear Vietnam. “Our goal is to demonstrate the exceptional performance, handling, and braking of these tires, and we believe that AutoPerformance Motorsport’s expertise in automotive performance and racing will help us achieve that.”

Alongside Kick-Start Coffee and Goodyear Philippines, AutoPerformance Kick-Start Racing is sponsored by the Brembo Official Store, Aguila Auto Glass, Rota, Sonax, PIAA, JBL Car Audio, CTEK, Cameltow Towing Service, Bilstein, H&R Springs, and Sabelt. The team is also supported by OneLife Studio, Atlas Land, Ensport Motors, AG Tune N Lube, Victor Hardware, Yale Hardware, and SRA Racing.

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