2024 may be ticking down for most car brands, but not for Omoda & Jaecoo. Despite formally launching the brand in April at the Manila International Auto Show, O&J still has no retail sales to show for. And now, they’ve missed their September (and then October) start of retail sales target. Still, you got to hand it to them: they’re not going out with a whimper.
Confirmed at this year’s Omoda & Jaecoo International User Summit in Wuhu, China, O&J says they’ve brought in a total of 192 vehicles into the Philippines. Though there’s no exact breakdown, this could be a combination of the Omoda C5, Omoda E5, Jaecoo EJ6, and the Jaecoo 7.
The brand is also confident of opening at least seven dealerships.
Before its launch O&J already opened a spare parts warehouse in partnership with logistics leader DB Schenker.
O&J also brought in a new Country Director, Terry Hu who had this to say, “Our recent entry in the Philippine market is part of the brand’s global aggressive expansion. As a new-energy personalized automotive brand, our presence here is also a reflection of our global commitment to bolster sustainable mobility by introducing our automotive engineering DNA.”
Globally, Omoda & Jaecoo’s cumulative sales have surpassed 360,000 vehicles. This has helped its parent company, Chery Auto reach 2.44 million vehicles in terms of sales—a 42 percent year-on-year growth.
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