Toyota Motor Philippines Corporation (TMP) rolled off the Philippine-made next-generation Tamaraw commercial vehicle at its manufacturing plant and headquarters in Santa Rosa, Laguna.
With a returning nameplate, the Tamaraw is based on Toyota’s new International Multi-purpose Vehicle 0 (IMV 0) platform designed for the Asian market. Such move to localize this model underscores the company’s support to the Philippine government in strengthening the economy, revitalizing local automotive manufacturing, and adding new value by reaching new sectors.
TMP has invested P 5.5-billion to localize the assembly of the IMV 0 platform. It has also bumped up the capacity of the Santa Rosa, Laguna plant to over 54,800 units annually; 22,000 of which will be the next-generation Tamaraw. The Innova and Vios will remain locally assembled in Laguna.
The investment includes a new state-of-the-art P 1.1-billion “TMP Conversion Factory.” This will enable Toyota Motor Philippines to produce state-of-the-art body styles for the Tamaraw including drop side pickup, aluminum van, and utility van (FX) at high quality and low cost.
Additionally, TMP sees this production expansion as a bolster to local capabilities and regional competitiveness. It will also drive technology transfer and sustain employment for Filipinos.
With the Tamaraw’s robust and versatile design targeted for commercial use, TMP will provide inclusive mobility solutions for Micro, Small, and Medium Enterprises (MSMEs) across various industries in the country.
“It is the third locally produced model here in our Santa Rosa Plant – built by Filipinos, for Filipinos! It is a testament to our commitment to nation building, our belief in Filipino craftsmanship, and our continuing mission to create ever-better cars for the Philippines,” said TMP Chairman Alfred V. Ty in his welcome address.
Toyota Asia Region deputy chief executive officer Hao Quoc Tien noted that the TMP Conversion Factory is a capability breakthrough, being first of its kind in the Southeast Asian region.
For its upstream economic impact, the local production of the Next Generation Tamaraw also boosts TMP’s supply chain. Toyota suppliers—including new parts-makers and returning previous-generation Tamaraw body builders—have drawn investment plans amounting to P 500 million, covering plant set-up, expansion, and procurement of equipment.
The next-generation Tamaraw will be launched this December 6, 2024 with customer deliveries starting by January 2025 with a retail price starting at below P 800,000. Check out the full specs.
Toyota wala pakialam china fanboys sa sinasabi niyo. Basta madami features china cars ok na sila.
ReplyDeleteE di maglagay din ng features si toyota? Ayaw nila yun kasi gusto nila sa lexus mo lang yun makukuha.
DeleteAnonymous
DeleteThe legend is back
ReplyDelete0 Star ASEAN NCAP 3rd world Hilux single cab with different exterior design
ReplyDeleteGusto mo 4th world pa -5 star rating pa. Waiting pa din ito for sure and iinit lang ulo mo makita na next sales report. Enjoy your luxurious China car and hope you sleep well knowing you will see a lot of these everywhere.
DeleteSurely we will see a lots and lots of tamaraw roaming the roads
DeleteAlways jealous of toyota success
DeleteToyota successful with it comes to selling lemon Tundras,Sequoias and Tacomas in America with defective turbocharged engines π€£π€£
DeleteSales report?This thing is a flop in Thailand and Indonesia as they don't like its looks,low ground clearance,size and its baldy made interior plastics.π€£
IMV 0 as in ZERO STARS
THE HILUX CHAMP/RANGGAπ€π€π€π€π€π€π€π€
ReplyDeleteY U C K! China carsπ©
ReplyDeleteWow! Kausap at kadebate ko ang SARILI KO. π π π
ReplyDelete-
ANONYMOUS
How about the price
ReplyDeleteLast paragraph. But full pricing will be revealed on December 6.
DeleteStill waiting for the Wagon..
ReplyDeleteDon't worry China fanboys a tamaraw copy is on the way right after they copy the prado. They already finished copying the defender, jeep wrangler, Jimmy, lc300, patrol, mini Cooper, model x, alpard etc. The only thing safe from China xerox machine are China cars.
ReplyDeleteHilux Champ/Tamaraw isn't worth cloning as its a huge FLOP in Thailand and Indonesia as pickup truck buyers in those countries don't like its badly made interior materials,thin sheetmetal and low ground clearance.
DeleteThey'd rather buy the real Hilux,Triton or D-Max instead π€£
China is more into double cab pickup trucks that are diesel or PHEV powered now
Itigil mo nayang kahibangan mo