Ferrari brings Universo Ferrari, an immersive exhibition, to Southeast Asia for the first time. Showcasing the world of Ferrari encompassing their race cars, sports cars, and even lifestyle, this ultimate display of passion for the Prancing Horse serves as the regional debut of two new Ferrari sportscars: the Ferrari F80 and the Ferrari 12Cilindri (read or watch our first drive).
Several iconic racecars and sportscars headed straight from Ferrari’s headquarters in Maranello, Italy to Bangkok, Thailand for the three-day event that opens to the public from Saturday, November 23 to Monday, November 25, 2024 at UOB Live in Emsphere, Thailand.
Upon entry, showgoers will see the Ferrari F80 outside of Maranello for the very first time. Unveiled to the world last October, the F80 is the latest in Ferrari’s line of supercars which includes illustrious models such as the F40, F50, and La Ferrari. Like its predecessors, the F80 carries the latest technologies from Ferrari. In this case, it features a 1,200-horsepower motorsports-derived 3.0-liter V6 hybrid engine, active suspension, and advanced aerodynamics.
The regional launch of the F80 was attended by Enrico Galliera, Chief Marketing & Commercial Officer of Ferrari SpA as well as Francesco Bianchi, President of Ferrari APAC & Middle East.
After the F80, visitors to the Universo Ferrari will get to see Michael Schumacher’s F1-2000. This iconic Formula 1 car helped Schumacher win his third F1 World Championship by clinching 10 victories in 17 races. It also marked Ferrari’s return to the Constructor’s Championship after 21 years. Other displays such as current Ferrari F1 pilot Charles Leclerc’s suit, a Japanese GP Driver’s Trophy and Italian GP Constructor’s Trophy are there as well.
Moving on, there’s the Ferrari F499P Le Mans Hypercar—the two-time champion at the 24 Hours of Le Mans (and the basis of the F80’s advanced powertrain) as well as the 296 GTB GT3 race car and the customer racing series (Corse Clienti) 296 Challenge. The latter two are showcased in their own interactive exhibits with light and sound effects.
Among the sportscars on display include the Ferrari Daytona SP3. A member of the Icona series, this USD 2.25-million sportscar has a mid-mounted 6.5-liter V12 engine. Joining it are the likes of the SF90 XX Stradale, the Purosangue, the 296 GTB, the Roma Spider, 812 Superfast, and the Ferrari 12Cilindri.
Finally, in the Ferrari Classiche Zone, there’s the 308 GTB and the Ferrari F50—a car made to celebrate the brand’s 50th anniversary.
“Universo Ferrari is an exclusive event that showcases the timeless beauty, innovative technology, and dynamic performance that Ferrari has led the automotive industry with for over 77 years,” says Enrico Galliera. “I am delighted to introduce the journey of innovation that the brand has embarked on to our clients and fans in Thailand, a very important market for Ferrari.”
This is the fourth Universo Ferrari following Italy, Australia, South Korea, and now, Thailand. It’s a journey into the essence of Ferrari, a celebration of passion, performance, and craftsmanship. Whether a lifelong aficionado, or discovering the magic of Ferrari for the first time, it’s a great opportunity to experience the world of Ferrari in its most dynamic form.
Tickets are available through this link.
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