Jetour Auto and Electronic Dance Music (EDM) artist Alan Walker is teaming up for the brand’s soon-to-be-released theme song.
Set to be released within this month, the yet untitled single celebrates Jetour’s “Travel+” philosophy. It emphasizes the brand’s mission to provide an uplifting, upbeat, and inspiring mobility experience that goes beyond all cultural and geopolitical boundaries.
“Music has that magical ability to take you places in a heartbeat. And when music speaks directly to your freedom-loving, adventurous heart, your mind and body shall follow. And so will your vehicle. This is the essence of Jetour’s collaboration with Alan Walker. We at Jetour Auto Philippines are as excited as the rest of the Jetour global family to hear what this musical superstar will spin for us,” said JAPI Marketing Director Cherry May Moreno-De Los Santos.
“And since we Filipinos are known the world over to be so musically inclined, Alan Walker’s music will be central to our push to make the Jetour brand’s ‘Travel+’ strategic positioning to attract an even wider audience in the country,” Ms De Los Santos added.
Walker, who rose to prominence in 2014, has built a global fan base through his blend of electronic music and ethereal female vocals. His hit song, "Faded" has garnered over 1.2 billion views on YouTube and sold more than 3.8 million copies worldwide.
The upcoming single from Alan Walker will mark the beginning of diversified mobility experiences stemming from Jetour’s “Travel+” philosophy, ensuring that every journey becomes an unforgettable, charming adventure.
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