You just don’t know what Nissan’s thinking at this point. After company insiders sounded the alarm that they only had enough cash to survive into the next year, the carmaker sought ways to keep itself alive and afloat. This led them to consider merging with Honda to create the third largest carmaker. Now, Nissan wants out.
A strong sense of pride seems to have played a part in Nissan’s decision. After all, they see themselves as the automaker with a longer history. However, Nissan couldn’t seem to take Honda’s stronger financial and technological position.
Nissan seems to have made this decision after Honda told them to buy back their shares from Renault (it didn’t have the money to do so), and even consider becoming a subsidiary (because Honda had no faith in Nissan’s turnaround plan). Honda also reportedly told Nissan to abandon the development of its e-Power hybrids in favor of Honda’s current e:HEV system (even if the e:HEV is better suited for more global market applications).
Ultimately, the discord couldn’t be patched up.
Reports say that a consensus was reached on Nissan’s side that the merger talks could not proceed under Honda’s conditions. With that, Nissan will formalize the decision to withdraw from the MOU at a board as early as next week.
So, what’s next for Nissan? Well, reports say Nissan hasn’t ruled out working with Honda on the development of EVs, but as for the company itself, it seems they’re now willing to take on a non-Japanese investor to help them navigate through its current challenges. This may include Taiwan’s Foxconn.
Foxconn’s EV business is led by a former Nissan senior executive, Jun Seki, who was once seen as a contender to become the automaker’s CEO, before the job went to current boss Uchida.
Goodbye Nissan.
ReplyDeleteHonestly, maybe what if Toyota have taken over Honda only just as the former did with Subaru, Mazda, Suzuki and Isuzu in a similar fashion? After all, its even sincere to say that Japanese cars are awesome too.
ReplyDeleteFoxconn and Dongfeng are way much better partners and investors of Nissan
ReplyDeleteI agree about Foxconn.
DeleteThis is exactly why Nissan is going under. I say let it burn.
ReplyDeleteNissan soon to be a subsidiary of saic lol
ReplyDeleteHi Uly, do you have an article about Mitsu's 7B planned investment in PH?
ReplyDeletehttps://www.carguide.ph/2025/02/mitsubishi-pledges-p-7-billion.html
DeleteNo worries. You beat me to publishing it haha.
DeleteFilipinos are too honest to care about European cars, especially when they're not of German origin, so its difficult for PH to digest it too.
DeleteCarlos ghosn must be laughing by now
ReplyDeleteSa Chinese bagsak ng Niissan
ReplyDeletejapanese kasi ang nissan kagaya ng toyota honda mitsubishi suzuki mazda isuzu at lalo na subaru kaya bagsak sila lahat sa china pati rin south korea
ReplyDelete