2024 was a banner year for Jetour Auto as it achieved a milestone of 550,000 annual global sales, a remarkable 83.9 percent year-on-year increase. The aggressive and accelerated strategic global expansion that began in in late 2018 has been paying off, as Jetour Auto now operates in 65 countries, supported by a robust dealership network of over 2,000 sales and service points. Cumulatively, in 76 months, Jetour Auto has sold a total of 1.5 million vehicles, gaining the trust and loyalty of over 50 million people worldwide.

In the Philippines, Jetour has sold 1,702 units, achieving a 67 percent year-on-year growth in the process. Its sales were driven mostly by the T2 which sold a total of 548 units in less than a full year of sales.

Strengthening its global presence, Jetour Auto has employed its innovative “Travel+” strategy, which ensures that they fulfill not just mobility needs, but of its users’ lifestyles as well. This allows Jetour to enhance its connections by creating initiatives such as “Travel+ Sports,” “Travel+ Fashion,” and “Travel+ Music,” ultimately becoming a lifestyle-driven automotive brand.

This thinking involves every aspect of Jetour Auto—from research and development, production, sales, and services. The strategy is simultaneously open and inclusive, embracing all the different and constantly evolving travel needs of Jetour’s users.

Jetour Auto has also kept its commitment to environmental, social, and governance (ESG), and corporate social responsibility (CSR) initiatives. In 2024, the company substantially contributed to eco-conservation, protection of endangered species, children’s education, and rural development programs worldwide, reinforcing its mission to drive positive social impact.

Jetour Auto has set ambitious goals for 2025, primarily by strengthening the “Travel+” strategy even more. The company aims to focus on product innovation, optimize R&D and production systems, and increase global market share. The Jetour brand will also reinforce its product roster via the launch of new models, including the Jetour T2 i-DM and T1, thereby expanding the choices for more users and solidifying Jetour’s position as a leader in the hybrid off-road segment.

Down the road, Jetour as a brand seeks to unite all the unique lifestyle mobility experiences of every user into one vision: “One World, One Jetour, One Travel.” This vision is a promise that Jetour will shape a future, together with its global partners and end-users, where innovation and adventure go together with sustainability and inclusivity.