New car sales last February rose marginally from 38,072 units in 2024 to 39,164 units—a 2.9 percent year-on-year increase. And despite having fewer calendar days, it’s a 4.1 percent increase versus January 2025’s figures.
Based on the latest joint report of the Chamber of Automotive Manufacturers of the Philippines (CAMPI) and the Truck Manufacturers Association (TMA), Toyota led all brands with 18,528 units sold last month, resulting in a 47.3 percent share of the market.
Even more impressive is that despite its large base, Toyota’s numbers are 9 percent higher year-on-year and 2 percent higher month-on-month.
In second place is Mitsubishi with 8,174 units sold—enough for them to corner a 20.87 percent market share. Like Toyota, Mitsubishi is enjoying brisk sales. Their numbers are 14 percent higher compared to February 2024 and 11 percent higher than January 2025.
In third place is yet another Japanese brand, Nissan. Nissan managed to move 2,076 units last February, equating to a 5.3 percent share of new car sales. Although they’ve managed to overtake Ford, their figures are 23 percent lower compared to a year ago and 12 percent lower than January 2025.
Completing the Top 5 are Suzuki with 1,777 units sold (4.54 percent) and Ford with 1,757 (4.49 percent). The tale of these two automakers couldn’t be more opposite as Suzuki’s saw a 21 percent year-on-year growth, while Ford declined by a whopping 35 percent. Compared to January 2025 figures, however, Suzuki was flat, while Ford grew by 11 percent.
Here’s how the brands stacked up last February. Take note that brands such as BYD, Chevrolet, and Subaru do not report their sales to CAMPI-TMA and are therefore not part of the list:
February 2025 New Car Sales Breakdown
February 2025 New Car Sales Breakdown
- Toyota – 18,528 (47.31%)
- Mitsubishi – 8,174 (20.87%)
- Nissan – 2,076 (5.3%)
- Suzuki – 1,777 (4.54%)
- Ford – 1,757 (4.49%)
- Isuzu – 1,502 (3.84%)
- Honda – 1,292 (3.3%)
- Hyundai – 1,002 (2.56%)
- MG – 772 (1.97%)
- Kia – 718 (1.83%)
- Foton – 291 (0.74%)
- GAC – 251 (0.64%)
- Hino – 150 (0.38%)
- Mazda – 140 (0.36)
- Fuso – 138 (0.35%)
- Changan – 119 (0.3%)
- Chery – 104 (0.27%)
- JMC – 99 (0.25%)
- Jetour – 90 (0.23%)
- BMW – 71 (0.18%)
- Mercedes-Benz – 57 (0.15%)
- Jaguar Land Rover – 21 (0.05%)
- Dodge Jeep Ram – 13 (0.03%)
- Volkswagen – 9 (0.02%)
- Peugeot – 9 (0.02%)
- Ferrari – 3 (0.01%)
- IVECO / Daewoo Trucks – 1 (0.00%)
When looked at month-on-month, Chery did arrest its slide with a +41 percent growth as did Mazda with a +44 percent growth. Hyundai grew +38 percent and GAC with +48 percent. Dropping were Volkswagen (-57 percent), Foton (-28 percent), and MG (-11 percent).
Chinese brands remained steady with a 4.41 percent share of new car sales with MG leading the pack with Foton in second and GAC in third. Surprisingly, Changan is the brand on the rise, managing to overtake Chery for fourth last February.
For the first two months of the year, a total of 76,768 units have been sold—a 6.4 increase. Out of this, electrified vehicle sales reached 3,416 units for the first two months of 2025. Hybrids (HEV) accounting for 3,034 units, Battery electric (BEV) is second with 335 units, and Plug-in hybrids (PHEVs) is third at 47 units.
Driving new car sales last February remained the Commercial vehicle (CV) segment which soared some 9.1 percent to 31,010 units from 28,434 units a year ago. CVs accounted for 79 percent of all new cars sold last month. Meanwhile, Passenger car (PC) sales continue to decline—15.8 percent down to 8,154 units from 9,683 units in February 2024.
February 2025 Top 10 Commercial Vehicle Brands
- Toyota – 15,187
- Mitsubishi – 5,545
- Nissan – 1,873
- Ford – 1,736
- Isuzu – 1,502
- Suzuki – 1,044
- Hyundai – 1,002
- Kia – 685
- Honda – 676
- MG – 461
- Toyota – 3,341
- Mitsubishi – 2,629
- Suzuki – 733
- Honda – 616
- MG – 311
- Nissan – 203
- BMW – 71
- Mercedes-Benz – 57
- Mazda – 50
- Changan - 50
The 15.8% drop in passenger car sales is highly questionable given the non-inclusion of BYD sales. BYD may account for about 2,000+ per month of passenger car sales in the market.
ReplyDeleteMaybe the brands that don't report their numbers don't care about a pissing contest. It's surprising how Nissan came in third despite their uncertain future
ReplyDeleteIt's not a pissing contest. It's about transparency. Industry groups that benefit from government incentives such as customs fast lanes, etc. should at least be transparent in their business.
DeleteThe numbers cannot be true as its shared by the manufacturers which can be manipulated.
DeleteThey should release LTO registration which is the actual numbers
People realizing just now that Ford Territory is garbage hence the decline in sales.
ReplyDeleteFord Territory is old and was beaten by hybrid powered crossover SUVs in its category that's why Ford will be selling the PHEV version of the Territory within this year
DeleteTrucks are included in Isuzu’s car sales right?
ReplyDeleteYup.
DeleteNissan is not the only one with uncertain future. So many are in deep trouble with the onslaught of China cars. VW is one big victim soon going down the drain. Honda may not be so far away also.
ReplyDeleteHonda is actually doing solid numbers. VW, yes...they're in deep trouble it seems.
DeleteDon't worry too much about Volkswagen as it's under AC Mobility of Ayala Group
DeleteAC Mobility will eventually sell Volkswagen EVs in the Philippine market in the near future
Worldwide ok Honda Numbers pero Yung sa Philippines sobra baba mauunahan na Ng Chinese Brands considering anlakas Honda at head to head Sila sa iBang SEA Countries.
DeleteZero down-payment plans helped boost the sales of Nissan
ReplyDeleteToo bad once the Terra is axed and the Triton based New Nissan Navara becomes available in two years time then expect the sales of Nissan in the Philippine market to slide down a lot
Are the majority of the 15,187 Toyota Commercial Vehicles sold in the market Tamaraws? I don't know with others, but I only saw 1 unit in the road since January of this year.
ReplyDelete