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June 11, 2014

2014 Isuzu Truck Fest Manila is On at SMX Until June 14.

Isuzu executives held a ceremonial toast to open the 2014 Isuzu Truck Fest Manila at the SMX
Already having a firm hold on the country’s commercial vehicle segment, Isuzu Philippines Corporation (IPC) in its 2014 Truck Fest Manila showcases the diversity of Isuzu’s product range, which ensures the brand’s continued leadership in the local market.

All-New Subaru WRX STI Breaks Isle of Man Record


It seems there is proof in the pudding. Subaru announced that in a final timed run on the Isle of Man TT Course, Mark Higgins driving a 2015 Subaru WRX STI (our 2014) breaks his lap record of the fabled 37-mile course with an average lap speed of 117.510 MPH (189.114 km/h) and a time of 19 minutes and 15 seconds. In Higgins’ record lap earlier this week, several errors caused him to lose time and he was determined to get more out of car. This new lap record breaks the 116.470 MPH average and time of 19:26 set Wednesday. The previous record of 115.36 MPH was set in 2011 in a WRX STI.

Spice World: Going to India with Suzuki

Photos by Ulysses Ang
India is one of the most misunderstood countries in the world. From an outsider looking in, it’s simply the country of snake-charmers, curry, and turbans. The truth, however, couldn’t be any further. In fact, India is a true microcosm of the world; a country where polar opposites meet and seem to coexist: overflowing wealthy to extreme poverty, highly-urbanized super cities to untouched rural landscapes. This is the sort of world where Suzuki flourishes, one where they are considered the unrivalled number one.

Ford, Samsung Research Next-Generation Battery Technology


Ford Motor Company and Samsung SDI, an affiliate of Samsung Group,announced research on different levels of hybrid technology that could one day be produced in high volume on non-hybrid vehicles for greater fuel savings.

June 10, 2014

Suzuki Introduces Swift 1.2. Yours Starting at P 608,000! (w/ Brochure)


The sub-compact hatchback segment just got more interesting as Suzuki Philippines, Inc., the only integrated motorcycle and automobile company in the country launched a new variant of its popular and well-loved Swift. The new Swift 1.2 continues to have the same sporty style and zippy drive but now with even better fuel efficiency and lower emissions thanks to its new powertrain.

Pacquiao Named Head Coach of Kia's PBA Professional Basketball Team

CAC executives led by Chairman, Jose Ch. Alvarez (2nd from L), and CAC President, Ginia R. Domingo (rightmost), were all smiles as they welcomed Head Coach Manny Pacquiao. PBA Commissioner, Atty. Angelico “Chito” Salud and Team Kia’s manager, Eric Pineda, were also on-hand to witness the historic announcement.
History on the hard court was made as Columbian Autocar Corporation (CAC), exclusive distributor of Kia Motors in the Philippines, welcomed Congressman Manny Pacquiao as Team Kia Head Coach.

During a Press Conference held last June 9, 2014 at the CAC Headquarters in Makati, CAC formally announced to members of the media the sports icon’s new role.

Isuzu D-Max Continues to Impress at 4x4 Drive Series in Cagayan de Oro; Final Leg Slated in Davao

Cagayan de Oro City Mayor Oscar Moreno (3rd from right) graced the occasion and took part in the ceremonial drive with IPC President Nobuo Izumina (3rd from left) and Isuzu CDO Assistant General Manager George Ongchua (extreme right). Also present at launch, from left: IPC VP for Sales Daisuke Inaba, IPC SVP for Sales Arthur Balmadrid, and, Isuzu CDO President Frank Rolida.
There can be no doubting it now: The Isuzu D-Max leads the pack when it comes to off-road driving.

This was demonstrated once more as the 2014 Isuzu D-Max 4x4 Drive Series continued to impress in its fourth staging, which was held from June 6 to 8, 2014 in Cagayan de Oro City. The off-road driving activity, which already saw three previous editions in Pampanga, Cebu and Bacolod, consistently showed participants the unmatched capabilities and value-for-money proposition of the D-Max pickup.

Epic Party on June 11 Unites Filipinos with Ayos Vibe


It’s time to celebrate freedom and show off that Ayos Vibe at the #OneViberPH party on June 11, at the Mall of Asia Concert Grounds. Showcasing the best of the Philippines in music and art, #OneViberPH is the freedom party for the modern Filipino.

Review: 2014 Hyundai Accent CRDi Sedan

Photos by Ulysses Ang
The horsepower race is so last decade; nowadays, car manufacturers strive to extract more mileage out of every drop of fuel. Unworldly technology such as gasoline-electric hybrids, energy storing capacitors, and the like has now become mainstream. Of course, the most proven engine technology that gives more mileage for every drop of fuel is diesel. It’s been around for as long as the automobile has existed and yet, manufacturers are finding ways to make it more powerful, more refined, and at the end of the day, more fuel efficient. One such example is the new Hyundai Accent CRDi sedan.

June 9, 2014

Toyota Motor Philippines Breaches 9,000 Sales Mark in May


The number one car company in the country has once again made history in the automotive industry by recording 9,132 units in a single month last May. Coming from two consecutive months (March & April) of selling more than 8,000 units, Toyota Motor Philippines (TMP) proved that it can go even further by breaching the 9k sales mark last month.

Ford Philippines Continues Stratospheric Growth, Sales Up 39 Percent in May


Ford Philippines today announced its best-ever May sales performance, with sales rising 39 percent from a year earlier to 1,711 units driven by the all-new EcoSport, all-new Ranger, and Everest.  This brings Ford’s year-to-date sales to 7,167 units, up 43 percent from a year earlier.

June 8, 2014

Hyundai Asia Resources, Inc. (HARI) is Hyundai Asia-Pacific Distributor of the Year


Hyundai Asia Resources, Inc. (HARI) bagged its fourth distributorship excellence award at the Hyundai Global Distributorship Conference. This new victory now totals five major international citations from Hyundai Motor Company (HMC) Korea for the official distributor of Hyundai vehicles in the Philippines.

Rolls-Royce Motor Cars Appoints New Director for Sales and Marketing


Rolls-Royce Motor Cars has announced the appointment of Fintan Knight as Director of Sales and Marketing. He replaces Jolyon Nash who has decided to leave Rolls-Royce at the end of June to pursue interests outside the company.

Ford Builds Lightweight Concept Car


Ford Motor Company unveiled its Lightweight Concept vehicle, which uses advanced materials to explore future weight-reduction solutions that could improve performance and fuel efficiency while reducing carbon dioxide emissions.

June 3, 2014

Review: 2014 Toyota Corolla Altis 1.6 V

Photos by Ulysses Ang
Ask me what compact sedan I’d consider getting for myself, without batting an eye, I’d answer with the Toyota Corolla Altis. Label me a sellout, label me ignorant—the fact you’ve pre-judged the all-new Corolla Altis means you’ve been living under a rock the past year. In that time, Toyota has masterfully re-created the country’s best-selling compact sedan, transforming it from a mundane Point A to Point B transport into something that even I, a self-confessed car nut, will consider plopping down hard-earned cash on. And though much attention’s been showered on the 2.0 V, the P 1,201,000 price tag is a tad steep for some people. Move down a notch, there’s the nicely-loaded P 999,000 1.6 V, a car that doesn’t break the psychological million-peso mark and the subject of this test drive.

June 2, 2014

Hyundai Philippines Offers Unique Shout Out Promo for Father's Day


Give him the best Father’s Day surprise yet. Be one of the 120 people to show your dad big love, right on the busiest road in the Metro. Shout out your Father’s Day greetings on the Hyundai LED billboards along EDSA, for everyone to see.

AutoDeal: Helping Filipinos to Connect with Vehicles for the Best Possible Price


When it comes to buying a new car or motorcycle, the price point is consistently a major consideration in any individual’s buying process. Being able to find a vehicle for a special price or to get added-value can often be the incentive needed to seal the deal. However, it’s often difficult for prospective buyers to find timely and reliable information on all the best deals and promotions that are occurring across multiple different brands.

June 1, 2014

Honda Cars Philippines launches sportier Civic for 2014 (w/ Complete Brochure)


Amidst the City, Jazz, Accord and even the CR-Z, the Civic is undoubtedly the face of Honda, especially in the Philippines. Through the years, it has earned its rightful place in the hearts and minds of Filipino buyers with its sporty DNA, driver-centric attributes, and affordable pricing. However, the entry of the ninth-generation Civic in 2012 underscored a difficult time at Honda. Not only did they have to resort to launching a single variant, imported from Japan, due to a plant shutdown in Thailand, it was received lukewarmly especially with its less than sporty design.

Chevrolet Philippines Launches YOU Trailblazers Campaign


For the roads you need to take and the paths you want to make, Chevrolet Philippines-The Covenant Car Company, Inc. (TCCCI) launched its YOU Trailblazer campaign. The “bowtie” brand commissioned, director Paul Soriano and his production house TEN17P for this campaign, and released their YOU Trailblazer TVC which you can watch if you log on to www.chevrolettrailblazer.com.ph. The campaign aims to showcase and promote the vehicle that personifies every hardworking, thrill seeking and fun loving Filipino - the Chevrolet Trailblazer. Chevrolet designed and built this power packed mid-size SUV to be the perfect companion that every Trailblazer would desire for its durability and dependability.

Ford's Driving Skills for Life Program Now on its Seventh Year


Ford Philippines once again kicks off its annual Ford Driving Skills for Life (DSFL), a global program aimed at teaching drivers, especially those with new licenses, the necessary skills for safe driving beyond what is learned in standard driver education programs.

Volkswagen Fan App Kicks Off


Volkswagen is presenting the World Cup edition of the world's most successful football app "Onefootball". The Onefootball Brasil app is now available for free download. The exclusive Volkswagen World Cup edition features breaking news on players, teams and results as well as a live ticker and the latest football videos. "Volkswagen is a partner for football all over the world. The app gives fans from all nations the opportunity to follow everything that's going on at this year's football mega-event as and when it happens. This app turns it into a live experience for the fans", Anders-Sundt Jensen, Head of Marketing Communications at the Volkswagen Passenger Cars brand, said.

May 29, 2014

This is the Best Mercedes-Benz Commercial Yet


So, who do you get to drive the new Mercedes-Benz GLA? It could very well be David Beckham or a Tom Cruise, but for the folks in Mercedes-Benz Japan, they just had to get Mario. Yes, Mario from Super Mario. The resulting ad is funny and cool; definitely the best ad from Mercedes-Benz as of late.

Isuzu Brings Off-Road Driving Thrills to Bacolod; Next Stop: Cagayan de Oro

Executives present during the opening ceremony on May 23, from left, IPC VP for Administration Akira Okumura; Isuzu Bacolod President/General Manager Bing Uy; Executive Assistant to Bacolod City Mayor Monico Puentevella , Manuel “Chuck” Garcia; IPC EVP Takashi Tomita; IPC SVP for Sales Arthur Balmadrid; and, IPC Consultant for Manufacturing Tadao Takenouchi.
First was Pampanga, followed by Cebu. From May 23 to 25, 2014, Bacolod came next as the venue for the third leg of the 2014 Isuzu D-Max 4x4 Drive Series. This brings to more than a thousand the number of people who have test-driven the latest D-Max pickup in specially designed off-road tracks.

May 28, 2014

Mazda3 and the UAAP: A Slam Dunk Partnership for Season 77


Mazda Philippines signed on as a Major Sponsor with the University Athletic Association of the Philippines Season 77 for on-air television coverage. Featuring the All-New Mazda3, the premium Japanese brand intends to extend the brand further in partnership with UAAP hostilities beginning this July.

2014 Hyundai Lateral Drift Season Kicks Off this Weekend at the Mega Tent


Ready and set to start fast, sliding, and smoking sideways action at 2014 Hyundai Lateral Drift Championship Series, this Saturday, May 31 at the C5 Mega Tent Quezon City (right before Eastwood heading North bound).  This year will be the 9th Season of the Lateral Drift Championship and promises to be more exciting. Event will be open to the public at no admission fees and practice will start 10am for Amateur drifters and Pro qualifying will start by 3pm onwards.  It will be a night drift finals so that the competitors and spectators will see and enjoy all the action away from the heat of the sun.

Yamaha and UAAP Create a Greater Partnership

L-R: Mr. Romy Tan,  YMPH Sales General Manager; Mr. Kaoru Ogura, YMPH Sales & Marketing Director; Mr. Toru Osugi, YMPH President; Mr. Rodrigo Roque,  UAAP Board Member; Ms. Karen Coloma, Head, Licensing Division, ABS-CBN Corporation and  Mr. Ryan Jude Camus,  YMPH Marketing Section Manager
The pioneer in the motorcycle industry, Yamaha Motor Philippines Inc., carries on to create innovative products that uplift the standards of service in the country. Yamaha continues to provide unique experience to everyone by providing pioneering products that has always been focused on the underlying philosophy of Yamaha, which is to provide the exceptional value and satisfaction of the customers.