When the Toyota Raize came into the picture early this year, it commanded the kind of attention that made you think of it as possibly just another one-hit wonder. You know what I’m talking about — the car that gains popularity overnight, then blends into the woodwork as soon as the next big launch comes into focus. In the months that followed, it became clear that the Raize was made for longer shelf-life to rival any hit single of its well-loved OPM endorser, Ben & Ben.
